Group’s Profile

Grupo Financiero BBVA México, S.A. de C.V., is a financial holding company authorized to operate as a subsidiary of Banco Bilbao Vizcaya Argentaria (“BBVA”). With a presence throughout Mexico, we offer a wide range of financial services through the largest distribution network in the country.


Improve customer relationships by:

  • Providing relevant advice to help them make the best financial decisions.

  • Offering the best solutions that inspire trust: clear, simple, transparent, and with fair conditions.

  • Delivering an easy and convenient experience either through DIY options, digital channels, or human interaction.

Redefining our value proposal focused on the genuine needs of our customers.


Make available to all the opportunities of this new era.


At Grupo Financiero BBVA México, employees live the company’s values in their daily activities.

The customer comes first

  • We are empathetic

  • We have integrity

  • We solve their needs

We think big

  • We are ambitious

  • We break the mold

  • We surprise the customer

We are a team

  • I am committed

  • I trust the other

  • I am BBVA